Mercedes-Benz· Automotive
Birthday greeting video
Mercedes sings “Happy Birthday” with Wonderlandmovies in personalized video birthday greeting for customers, friends and employees
- Client
- Mercedes-Benz
- Industry
- Automotive
- Lifecycle stage
- Loyalty & retention
- Technology
- Audio personalization · Data-driven video · Greeting videos

With a specially composed birthday song and a personal chauffeur who greets customers by their first name, the Mercedes branches delighted their customers on their birthday. The project, conceived and completely implemented by Wonderlandmovies - concept, film production and technical implementation - ensures a very personal, emotional contact with customers, friends and employees. Customers have never been addressed more personally.
Mercedes-Benz
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