FAQ
Frequently asked questions about personalized video
Everything marketing, IT, data protection and procurement want to know before starting. Missing a question? We answer personally.
General
What exactly does Wonderlandmovies offer?
We create personalized and hyper-personalized videos in real time, on brand, data-driven and fully automated. Use cases: CRM journeys, onboarding, loyalty, upselling, service explainer videos, dynamic video ads, events and self-service video generators.
How does real-time video personalization work?
Variables such as name, product, price or location are injected into a template. Our engine renders in real time and instantly returns a playable MP4 URL with a thumbnail. CDN and caching ensure fast delivery.
How fast is “real time”?
Usually seconds per video, depending on length and complexity. For peak loads we scale horizontally and offer prioritized queues and optional SLAs.
Is there a live demo or proof of concept?
Yes. You can generate your own sample video right away. For a PoC we provide sample templates, payloads and test links.
What sets Wonderlandmovies apart?
On the market since 2010, more than 300 projects, Effie-winning, and our own render engine in German data centers. AI hyper-personalization with control: reproducible, GDPR-compliant, without AI access to personal data.
Which typical use cases do you support?
Awareness and dynamic ads, purchase intent and checkout assist, onboarding and welcome, cross- and upselling, repurchase, referrals, service explainer films, event personalization, B2B sales and video generators for locations and teams.
Technology & integration
Which integrations do you support?
HTTPS API (JSON), webhooks/callbacks (optionally with HMAC signature or mTLS), CSV/batch imports. Compatible with common CRM and CDP systems, email providers, marketing automation, shops and apps, e.g. Salesforce, HubSpot, SAP and Microsoft Dynamics.
What does an API request look like?
A minimal request contains the project ID and the variables to personalize:
{
"project_id": "abcd1234",
"firstname": "Ben"
} Callbacks are sent via HTTPS, optionally signed.
Which formats and resolutions do you deliver?
MP4 (H.264) in 16:9, 1:1, 4:5 or 9:16 up to 1080p; optionally 4K, H.265, WebM and animated snippets (GIF/loop). Social specs for Reels, Stories and Shorts including OG preview and thumbnails.
Can you personalize speech or voice-over?
Yes. Multilingual content, dynamic text replacement and AI voice-over or fixed voice talent. Volume and mastering are standardized in the template.
How are videos delivered?
Via a high-performance CDN with optionally signed, expiring links. Optional geo control, download blocking and tracking parameters (UTM, OG tags).
Can we use our own CDN or cloud storage?
Yes. We support delivery via your infrastructure or host in our GDPR-compliant data centers.
What happens if a video cannot be generated?
You immediately receive a callback with an error code and description. Failed jobs can be restarted automatically or reworked manually.
Data protection & security
Is the solution GDPR-compliant?
Yes. Processing exclusively in German data centers, data processing agreement (DPA) including TOMs, no third-country transfer without a legal basis.
Is personal data processed by AI?
No. Personal data is processed exclusively by our own rule-based render engine. AI services generate creative building blocks in advance (voices, visuals, text variants), without reference to individual persons.
Do you offer a data processing agreement?
Yes. We provide a DPA including TOMs, sub-processor list and data protection concept, adaptable to your compliance department.
Which data is required?
Only the variables to be personalized (e.g. first name, product, location). Processing is purpose-bound, logged and documented, with clear deletion periods.
How is personal data protected?
Transport encryption (TLS 1.3), encryption at rest, access restrictions, role-based permissions, logging and automatic deletion as agreed.
How long are data and videos stored?
As agreed: immediate deletion after delivery or automatic periods (e.g. 30 or 90 days). Deletion logs and evidence are available on request.
How do you protect brand content from misuse?
Template approvals, rights and role model, watermarks, expiring links, rate limits and abuse detection.
Where is data processed?
In certified German data centers of Hetzner Online GmbH (ISO 27001, Nuremberg/Falkenstein). No cloud systems outside the EU.
Do you use your own systems or third parties?
We operate all systems ourselves on dedicated hardware. No multi-tenant instances, every customer gets their own environment. Active measures: firewalls, DDoS protection, two-factor authentication, VPN access, backup strategy, disaster recovery plan.
Accessibility & sustainability
Are the videos accessible under the German Accessibility Act (BFSG)?
Yes. Our videos can be delivered fully accessible, including closed captions, audio description and an accessible player with keyboard and screen-reader support (WCAG 2.1, BFSG). The obligation has applied since 28 June 2025, we already meet it in full.
How sustainable is the operation?
Our servers run on 100% green electricity in a carbon-neutral data center. We rely on paperless processes, energy-efficient workflows, resource-saving delivery and automatic data deletion.
Is there an ESG strategy?
Yes. Wonderlandmovies meets ESG criteria in the areas of environment (E), security & compliance (S) and governance (G).
Collaboration & operations
How does the collaboration work?
Simple and direct: you work with the managing directors and developers themselves (no call centers, no intermediate layers).
How does a project run?
Kick-off → data and variables → template and CI mapping → QA → PoC → rollout. We deliver documentation, payload examples and test links.
How quickly can we start?
Immediately. All legal, technical and organizational prerequisites are prepared: DPA, TOMs, deletion concept and documentation are ready.
Can we receive documents for our data protection or IT review?
Yes. We provide complete evidence: data protection and information security concept, TOM documentation, DPA, deletion concept and training records. We support internal audits with checklists and direct coordination with our data protection officer.
Do you offer support, SLAs and monitoring?
Yes. Business-hours support (optionally 24/7), defined SLAs, monitoring, alerting, error replays and incident processes. Planned maintenance is announced; blue-green deployments and automatic rollbacks ensure availability.
Creative & corporate identity
How do you ensure brand and CI compliance?
All templates use style tokens (fonts, colors, safe areas) and approved layouts. Approvals follow defined review stages.
Can you use our existing videos as templates?
Yes. We take over existing films or spots and integrate personalizable areas and special effects, text, audio, image or video excerpt.
Are you a pure technology provider or do you support creatively as well?
Full service from one source: our own film team, creative concept and on-brand production. Alternatively we use your material or advise during production to prepare personalizable areas optimally.
Which personalization is most effective for our goals?
Our creative team advises, based on best practices from more than 300 campaigns, which elements (name, product, location, purchase history, behavioral data), achieve the highest impact for your goals.
How flexible are the templates?
Modular: you define approved slots for texts, images or video sequences that are filled dynamically via the API, without developer involvement per version.
Still have questions? We answer personally.
No chatbot, no ticket system: you talk to the people who built the technology.