REWE· Retail & consumer goods
“Snowglobe” personalized Christmas greetings
Personalized snowball Christmas greetings from Rewe
- Client
- REWE
- Industry
- Retail & consumer goods
- Lifecycle stage
- Loyalty & retention · Customer acquisition
- Technology
- Face mapping · Greeting videos · In-video mapping
Watch the film
As a digital extension of the Rewe Christmas TV campaign, Wonderland Movies has developed an interactive video app in collaboration with Hamburg creative agency Thjnk. Using face-in-the-hole-personalization, users can map faces from their own photos onto the snowballs and send the video to their loved ones.
REWE example video
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