Playboy· Industry, B2B & organizations
“Bunnies Calling”: Interactive Video Experience
Bunnies Calling: interactive video for Playboy
- Client
- Playboy
- Industry
- Industry, B2B & organizations
- Lifecycle stage
- Customer acquisition
- Technology
- Film production · In-video mapping

In the "Bunnies Calling" project for Playboy, the user can flirt in a fictional Skype video call with real Playboy bunnies. The user also has the opportunity to interactively change the Playmate a number of times while the video is running. In addition, the user’s live webcam video is integrated into the action as a special effect of the interactive video control, thus reinforcing the illusion of a real-Skype call. Wonderlandmovies provides solutions for the interactive control of running videos. The "what if" effect created by interactive videos ensures that the user repeatedly views the video, just to be sure they haven’t missed anything.
Playboy
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